Wearable merchandise designs that target influencers and users of Ivella, a modern banking application tailored for couples.
Challenge
Design merchandise for Ivella, a company that has secured over $3 million in funding to revolutionize banking and financial products tailored for couples.
Idea
Create a subsidiary brand identity for Ivella that stands apart from conventional "swag", embodying its distinct essence as "Lucky Us".
Solution
"Lucky Us" utilizes coupled visuals that symbolize luck and partnership.